What is a film trailer?
Trailers are generally aimed at the same audience as the films they publicise. Different types of people like different sorts of films and whilst everyone is an individual there are certain features that will have wide appeal to specific groups of people. See if you can work out what these are.
- Look at the following three trailers on the disc Teaching Trailers Secondary 2011.
- Age of Heroes
- Transformers: Dark of the Moon
- Senna
Use a copy of the worksheet to make notes on your observations.
- Use this list of potential target audiences to help you complete the second column of the worksheet:
- Teenage boys and girls
- Families
- Couples
- 16-25 yrs skewed to boys
- 16 - 25 yrs skewed to girls
- 25 - 35 yrs skewed to women
- 25 - 35 skewed to men
- 35+
- In the third column, note the features that you think appeal to this target audience.