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A film trailer is a moving image text with a variety of functions. It forms part of the film’s advertising, and is designed to engage and entertain an audience and leave them wanting to know more.

The trailer for Thor gives the viewer a strong sense of the film’s narrative, style and genre. It also highlights key characters who will fulfil certain roles in the film.

Firstly view the trailer.


You are now going to look at the trailer in more detail.

Launch activity

(News reporters talk over each other)

Sir, we found it.

- Government agencies have now cordoned off the area…

- Jane, I think you’ll wanna see this.

You alright?

- You dare threaten me, Thor, with so puny a weapon?

- What? He was freaking me out.

- Where did he come from?


- He said it was, Thor?

You know for a crazy homeless person he’s pretty cut.

How’d you get inside that cloud?

- Also, how could you eat an entire box of pop-tarts and still be this hungry?

- This drink (HOLDS UP MUG) I like it. Another! (SMASHES MUG ON THE FLOOR)

- This is going on Facebook. Smile!

Your ancestors called it magic and you call it science. Well where I come from they are one in the same.

- Well who are you really?

- You’ll see soon enough.

- God, I hope you’re not crazy.

Do you swear to guard the lives of the innocent and preserve the peace?

- I swear.

I will destroy their kind.

- You can’t kill an entire race!

- Then die with them!

(Text) This year

- These people are innocent. I have no plans to die today.

(Text) The Battle

(Text) Comes to earth

I will return

(Text) Thor

You don’t know what your actions would unleash.

Marvel, Paramount